A true hidden gem, Elsie Riley is a veritable treasure trove of delectable design and vintage-inspired collections for the fashionista seeking style off the beaten track.

Who?
Elsie Riley belongs to fashion buyer and lingerie designer extraordinaire, Katie Riley.

What?
Elise Riley’s is one of those hidden gems that you feel lucky to have discovered, not only for its old-fashioned boutique feel but because this is one small, independent fashion store full to bursting with glorious, sartorial offerings; a place where Hepburn-inspired dresses mingle effortlessly with boho chic satins and vintage lace.

Why?
Katie opened the boutique three years ago having already established a successful career in fashion buying and lingerie design which most recently saw her create a range called Wild Hearts for the Australian designer, Collette Dinnigan, which sold in M&S and her boutiques around the world. “I have always wanted to run my own boutique so when my last job relocated to Hong Kong, I decided to take redundancy and start Elsie Riley,” explains Katie. “My grandma was a talented seamstress so I wanted to name the shop after her; I don’t think she’d have minded!”

Where?
Located at 59 Broad Street, Bristol; just a hop, skip and a jump from St Nicholas’ Market.

Describe your style:
“Elsie Riley’s has often been described as a sweetie shop for girls,” says Katie. “We stock new vintage-inspired womenswear as well as jewellery gifts and accessories galore. From delicate silk dresses and luxurious lacy lingerie to bold designer tailored jackets, shoes and exquisite accessories with a vintage twist. It’s the perfect shop for treating yourself, or finding a unique gift for your friends,” she enthuses.

What’s more Katie is dedicated to supporting Bristol’s design community and stocks locally crafted jewellery and artwork. “If you are looking for something individual, Elsie Riley’s is perfect as we only stock a small amount of any one item,” she adds.

What’s next?
“Our website is being developed so we can sell all our products online. It’s very exciting as we can now offer the new Elsie Riley Lifestyle section, stocking kitchenware, furniture and baby goods so we can offer what’s in store and more.” Elsie Riley also offers a free gift-wrap and next day delivery service.

So if you are after something special, forget Cabot Circus, come and immerse yourself in the sartorial gorgeousness that Katie has created at Elsie Riley.

www.elsieriley.com

Verity Gough
Photos by Elena Goodrum